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Research & Insights

What gets measured, get done.

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Macro/Market Study
September 23, 2024

Annual Report 2024

Disability is amplified human functionality. How people experience products and services is materially affected by the way they interact with people and objects.

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Manager and employee visibly upset.
Employee
April 22, 2024

Manager Representation Effects

A Key Driver of PWD Employee Engagement In part due to regulation, there is...

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Graphic that depicts various things that impact how people think.
Employee
April 22, 2024

Workplace Attitudes and Disability

Perceived Attitudes of Colleagues Determine Openness Consistent across Return on Disability Group (RoDG) studies...

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A mom-to-be using her wheelchair, shops with her partner.
Customer
April 22, 2024

Retail Channel Preferences of People with Disabilities

Preferences for Digital Experience A significant shift in retail, amplified by the Covid-19 Pandemic,...

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Casually dressed workers in a busy open plan office. Business people working at a modern office.
Employee
April 17, 2024

Employment of Persons with Disabilities in Small and Medium-sized Enterprises

Executive Summary At the request of Employment and Social Development Canada (ESDC), The Return...

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Macro/Market Study
December 5, 2023

Statistics Canada Releases 2022 Canadian Survey on Disability Results

[ Changes to Disability Demographics[1] Disability “Rates” are Increasing On December 1, 2023, Statistics...

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a person in a wheelchair talking to a person
Employee
August 11, 2023

Hiring PWD: Pipelines and Career Wants

In the past decade there have increased attempts to deliberately hire People with Disabilities (PWD) as part of public and private workforces.

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a person in a grocery store pointing at something
Customer
August 23, 2023

Customer Service in Retail: Defining the PWD Experience

Over the past 15 years, PWD have consistently told RoDG analysts that the single greatest determinant of their consumer experience is not physical accessibility solutions such as automated doors, but routine interactions with store or branch staff.

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a person in a motorized scooter in a grocery store
Customer
August 22, 2023

Barriers for In-Person Retail: Getting past the entrance

There is perhaps no better-known set of accessibility features than the automated door and the ramp – both intended to ease the passage of especially those who mobility devices into a store, bank, or other retail location.

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a group of people sitting at a table
Customer
August 25, 2023

Demographics of Cognitive Disability: Identity and functionality

As a market, disability consists of two elements: self-identity and functionality.

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Macro/Market Study
September 27, 2023

Annual Report 2020

Disability is amplified human functionality. How people experience products and services is materially affected by the way they interact with people and objects.

Read More
Macro/Market Study
September 23, 2024

Annual Report 2024

Disability is amplified human functionality. How people experience products and services is materially affected by the way they interact with people and objects.

Read More
a group of people in a meeting
Employee
August 10, 2023

Accommodations and Productivity: The case against disclosure

The majority of people with disabilities (PWD) are effectively managing disabilities that are nonapparent in most environments and that do not require obvious physical aids such as wheelchairs, scooters, or white canes.

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Investing in PWD

Momentum is driving organizations to act on disability now.

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